We are two brothers with a shared mission—to empower MSME jewellers across India. Growing up close to the jewellery trade, we witnessed the everyday challenges faced by jewellers and sought to address real-world operations, financial pressures, and the constant struggles to compete with big players.
We asked ourselves: Why should only large jewellery chains enjoy the power of technology and branding? That question became the seed of Anii.
Anii is not just an app, but an ecosystem for jewellers. From digital marketing posters to billing solutions and chit management, every feature is designed to be simple, efficient, and impactful—helping jewellers modernize without losing their traditional values.
